Music festival case study: 51st State
51st State is a day-festival held in North London's Trent Park every August which celebrates house, tech, disco, and garage music amongst other genres. 51st State first enlisted the help of Feast It in 2018 to manage the street food and VIP offerings at their event, and we continued to work there in 2019 and beyond.
Event details
Client: 51st State
Venue: Trent Park, London
Event type: Music Festival
Number of attendees: 15,000
Date: August 2018 and 2019
End-end management
Feast It’s event management team provided end-end support, which included the handling of supplier documentation and payments, alongside logistical operations, such as overseeing load-in and de-rig. Feast It also provided an on-site manager for the duration of the festival, to ensure the smooth running of the event.
Curation of suppliers
Feast It worked closely with the 51st State team to curate a line up of suppliers to suit the individual event demographic. Suppliers were selected for 51st state based on their ability to turn around between 200-300 portions per hour, keeping queue times at a minimum whilst maintaining the Feast It standard of quality. Our offering included:
11x street food suppliers
3x ice cream suppliers
3x VIP suppliers
Data driven
Thanks to the data we collected at the event in 2018, we had unparalleled knowledge of the attendee's cuisine and menu-item preferences. We were able to learn from this data to improve the food offering in 2019 to best suit this audience.