After working on their Bladerunner event in 2017, Secret Cinema approached Feast It to curate a line-up of street food suppliers for their 2019 production 'Secret Cinema Presents...Casino Royale'. Casino Royale was an unbelievable production, with 1,500 guests attending each of its 80 shows. Feast It was heavily involved in the creative process, working closely with the suppliers to match their menus, set-up, and costumes to the specific themes.
Client: Secret Cinema
Venue: secret London location
Event type: immersive cinema experience
Number of attendees: 120,000 (across 80 dates)
Date: June - August 2019
Feast It’s event management team provided end-end support which included hosting a tasting with shortlisted suppliers, and the handling of supplier documentation and their payments. The team also handled all supplier-related logistical operations such as managing power requirements, supplier placement at the venue, and overseeing load-in and de-rig. Feast It provided an on-site event manager for the duration of the residency to oversee the smooth running of the event.
Feast It worked closely with the Secret Cinema team to curate a line-up of suppliers to fit their creative brief. In order to fit with the tight show timings, suppliers were selected for the event based on their ability to turn around a high number of portions per hour, keeping queue times at a minimum whilst maintaining the Feast It standard of quality. Suppliers were able to be creative in order to match the specific themes, which involved adapting their set-up to fit with the set-design, and appointing staff with specific uniforms.
The 6x selected suppliers were split across three country-based themes - Madagascar, Miami, and Venice. The selected suppliers included:
Cheeky Burger - Madagascan burgers & Caribbean rice bowls
Piadina Project - fresh pasta & fried chicken
Melter Meatballs - meatballs & Caribbean slaw
Mac to the Future - lobster mac-n-cheese
Feast It were able to learn from the unrivalled levels of data collected through our EPOS systems on a daily basis. We used this data to spot trends and worked closely with our suppliers to continuously improve their menu offerings to best suit the event attendees. This included adding and removing specific menu-items in order to drive sales.